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Pros and Cons of Likert Scale ficcv.info
The Likert scale was named after psychologist Resins Likert. It is a measuring scale or tool used to determine the opinion of people on a subject. It can also assess the behaviour, perceptions of people on an issue. It consists of many questions to know the extent of agreement or disagreement of masses on a subject, product, or service. Different variations of the Likert scale are in use to understand views and perspectives about a brand.
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