Real-Life Applications Of Survey Research – 7 Important Points To Know guruproofreading.com

In marketing, a survey can be used to analyze a market to get proper knowledge about the behaviour and buying potential of the target audience to sell a service or product. The main objective or goal of surveys in marketing is to gather useful data on a given market to determine various things, such as customer expectations, pricing trends and competitor analysis. The most important advantage of using a survey in marketing is that it can help businesses get important customer feedback.